Prince Jewellery launches the purest of gold & silver coins collection on Akshaya Tritiya


May 2022: On the auspicious occasion of Akshaya Tritiya, Ms. Suhasini

Maniratnam unveiled the MMTC-PAMP Goddess Lakshmi gold & silver coins, in the

gracious presence of Mr.K.Mahendran, Country Head-Precious Metals Division, Karur

Vysya Bank, at Prince Jewellery, Panagal Park-T.Nagar showroom in Chennai.

Prince Jewellery and MMTC (Minerals and Metal Trading Corporation of India) partners

together to launch the world’s purest MMTC-PAMP Goddess Lakshmi gold & silver

coins during Akshaya Tritiya. Considered the purest of gold & silver coins, they are all

precision crafted to the highest global quality standards of excellence.

The exquisitely crafted pure gold & silver coins feature Goddess Lakshmi in all her glory.

Lakshmi is the Goddess of wealth, power, and prosperity for devotees across the world. The

coin is ideal for gifting for an auspicious occasion or celebration including a wedding

birthday, anniversary, or religious festival.

Every MMTC-PAMP gold & silver coin that you buy goes through rigorous refining and

purification process so that you get the purest piece of metal, always. MMTC-PAMP gold

coins offer you the highest purity of 24K and strive to go beyond 999.9 to give 999.9+

purity. Speaking about the partnership Princeson Jose, Founder of Prince Jewellery said that,

“For a brand with a jewellery heritage spanning more than 89 years it is a vote of

confidence by MMTC on Prince Jewellery that it has chosen the coins to be retailed at

Prince Jewellery outlets at a time when we celebrate one of the auspicious days of the

year. It is a privilege that MMTC has chosen us and the timing couldn’t be more perfect.

More importantly they are best investment one can make this Akshaya Tritiya”.

Speaking on the announcement, Vikas Singh Managing Director and CEO of MMTC-

PAMP said, “On Akhshaya Tritiya we have launched these coins keeping in mind the

sentiments attached to this festival of abundance. MMTC-PAMP is known for bringing

unmatched quality and purity to the Indian precious metal industry and all MMTC-PAMP

products are crafted to the highest standards using the latest Swiss technology. We are

extremely happy to tie up with partners like Prince Jewellery who are known for their trust

and quality range of products.”

The coins come in oval, round and square and are available in 24k purity and come in a

beautiful tamper proof packing securely sealed and individually serial numbered in assay-

certified packaging and an elegant box making them the best gold coins to buy. The

following denominations are available in gold: 1gms, 2gms, 5gms, 8gms, 10gms, 20gms,

50gms and 100gms.Silver coins are also available in various shapes, designs and can

be customised according to customer’s requirements. Silver denominations comes in

10gms, 20gms, 50gms, 100gms, 250gms 500gms and 1kg.

The MMTC–PAMP X Prince Jewellery silver and gold will be available in bars and

coins at all the Prince Jewellery outlets in Chennai, Coimbatore, Trivandrum and



The Prince Jewellery X MMTC-PAMP bullions will be available throughout the year and

come with a buyback guarantee, a life-time facility available to customers that they

can liquidate their coins whenever they choose to, at the prevailing market price at all

our Prince Jewellery outlets. About MMTC-PAMP:

A joint venture between Switzerland based world’s most sought after bullion brand, PAMP SA and

MMTC Ltd. (Minerals and Metal Trading Corporation of India), a Government of India

Undertaking. Set-up in 2008, MMTC-PAMP operates the world’s most advanced precious metals

processing facility.

About MMTC

MMTC leverages India’s growing digital economy to lead the way into a new era of responsible,

trustworthy gold in India. Besides it is one of the two highest earners of foreign exchange for India and

India’s largest public sector trading body. It is the largest international trading company of India and

the first public sector enterprise to be accorded the status of Five Star Export Houses by Government

of India for long standing contribution to exports.

By V.BALAMURUGAN 9381811222 மக்கள் வெளிச்சம்

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